Senior Marketing Specialist, ServiceNow Alliance

beBeeMarketing
Toronto, ON, CanadaPosted 1 day ago
Deloitte's purpose is to make a meaningful impact. We inspire and help our people, organizations, communities, and countries thrive by building a better future.
We work towards a prosperous society where people can find meaning and opportunity. It builds consumer and business confidence, empowers organizations to find creative ways of deploying resources, enables fair, trusted, and functioning social and economic institutions, and allows our friends, families, and communities to enjoy a sustainable quality of life. What does your typical day look like?
You will be responsible for driving integrated marketing programs to support the ServiceNow Alliance. This role requires a combination of marketing and event expertise, digital experience, and strong project management skills.
The ideal candidate will have excellent verbal and written communication abilities, a keen eye for visual aesthetics and design, critical thinking skills, a collaborative mindset, and solid project management capabilities.
This position will be part of the Global ServiceNow Alliance marketing team, working towards shared global objectives under the day-to-day direction of the Global Marketing Leader.
Key Responsibilities:
- Develop and execute external integrated marketing campaigns, including creating core market messaging and positioning, writing marketing content, and producing materials for various channels (digital, print, social, video, etc.).
- Collaborate with Deloitte and vendor marketing teams to drive the ServiceNow Alliance strategy.
- Partner with internal Marketing teams to develop and produce deliverables such as thought leadership content (whitepapers, reports, surveys, etc.), events, externally facing websites, videos and webcasts, social media posts and blogs, and digital advertising.
- Coordinate supporting resources, including graphic designers, knowledge management and web resources to deliver marketing activities.
- Work with country-based marketing professionals to ensure consistent positioning and provide marketing guidance.
- Implement programs in an efficient manner to achieve desired business goals.
- Track, monitor, and evaluate the ROI of marketing activities and accomplishments.
- Support and manage other assigned global marketing projects as needed.
