Web Experience Manager Product Launches

Web Experience Manager Product Launches

We are seeking a strategic Web Experience Manager to define and drive the web experience vision for ServiceNow's product and platform launches. This role will own the complete launch experience arc—from pre-launch anticipation through launch day execution to post-launch engagement—including live stream experiences, registration flows, on-demand content, and integration across ServiceNow.com.

This is a strategic individual contributor role requiring vision-setting capabilities, cross-functional leadership, and subject matter expertise in web optimization and personalization for high-visibility launch moments.

• Define the web experience strategy and vision for product and platform launches, ensuring cohesive, engaging digital journeys that align with launch objectives and business goals
• Partner with Digital Strategyand Product Marketing teams to understandlaunch goals ,positioning,andcontent then translate these into compellingwebexperience strategies
• Createinnovativeframeworksforlaunche xperiencesthatbuildanticipationpre-launc hdrevengagementduringlaunch eventsandsustainmomentumpost-launch